How much does B2B outreach cost in 2026?
Published August 2026. Every figure carries its check date and is rechecked quarterly.
B2B outreach in 2026 runs four price bands: DIY tools at $39 to $99 per seat per month, managed agencies from $397 per month, managed services like LinkyBot at $2,000 per month plus $200 per qualified meeting recorded capped at $4,000 a month, and an in-house SDR near $55,018 a year.
What do DIY tools cost?
| Tool | Published pricing | Checked |
|---|---|---|
| Salesrobot | $39 to $79 per LinkedIn® member account per month billed annually; $59 to $99 month to month | 2026-08-02 |
| HeyReach | $79 per seat per month; $999 per month agency tier; $2,999 per month unlimited | 2026-08-02 |
Software is the cheapest line item and rarely the largest one. Target research, copywriting, follow-up, and reply handling stay with your team every week. Price those hours before you price the tool. LinkyBot does not resell, configure, or operate these tools; they are listed here as published market pricing only.
What do managed agencies cost?
Cleverly’s LinkedIn® lead generation starts at $397 per month, with full plan tiers not published (checked 2026-08-02 against cleverly.co). Cleverly’s own blog cites industry agency retainers running $3,000 to $25,000 per month. Reporting there runs through dedicated account managers, weekly reports, and strategy calls.
What does pay-per-appointment pricing cost?
LinkyBot runs $2,000 per month plus $200 per qualified meeting recorded in your CRM, capped at $4,000 a month, on a 6-month term. A limited five-seat pilot starts at $500 per month, capped at $2,000 a month, on a 3-month minimum. The performance leg accrues only when a qualified meeting is recorded, so the price moves with the outcome, not the activity. Full terms on the pricing page.
What does an in-house SDR cost?
$55,018 a year in average salary, or $4,584 a month (ZipRecruiter, data as of July 2026), before tools, management time, and ramp. The full decision has its own page: hiring an SDR vs a managed service.
Cost questions, answered straight
1. Why do prices vary this much?
Because the products differ. Tools sell software you operate. Agencies sell managed activity. Pay-per-appointment services price against booked meetings. An SDR is headcount. Match the price to the work you're actually buying.
2. Is DIY actually cheaper?
The tool is cheaper. The tool plus your hours often isn't. DIY runs $39 to $99 a seat before you add the targeting, copywriting, follow-up, and reply-handling time your team spends every week.
3. What does LinkyBot cost?
$2,000 per month plus $200 per qualified meeting recorded in your CRM, capped at $4,000 a month, on a 6-month term. The five-seat pilot starts at $500 per month, capped at $2,000 a month.
4. How current are these figures?
Every third-party figure on this page carries its check date, and the set is rechecked quarterly. A figure that loses its source gets cut, not defended.
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